Superhero movies attract increasing attention from viewers of all ages. Recent ones such as Black Panther triggered discussions on current societal challenges. The most recent example is that of Captain Marvel – the first movie of the Avengers series with a female protagonist. Although the female heroes are not entirely missing from other movies of the series, here, the movie’s focal character is Captain Marvel and how she discovers her power, her role in the war, and her new-found responsibility to save the world (as with any other superhero of course).

But how are we doing in the real world when it comes to real-life Captain Marvels?
In the movie, Captain Marvel is abducted after an accident. Her unique powers were hidden from her and trapped to be used only for the benefit of her captors. The real-life Captain Marvels seem to be underutilized globally, firstly within the labour force, but even more so, as leaders in strategic positions; their true potential is locked too. A study published in 2018 by Catalyst looked at women in the C-suite (executive positions CEO, CFO, COO, etc.) in Standard and Poor 500 companies. It paints a dismal picture for Captain Marvels, or in other words female game-changers, globally. Women in these companies are just 5% of Fortune 500 CEOs; not only an extremely low share but a decrease from 2017. Women hold only 10% of top management positions in 1500 S&P companies, and 19% of overall board seats. The potential of women is locked behind historical norms, perceptions and background.
Unleashing the power of the real-life Captain Marvels can provide new sources of powers and strengths in the global fight against the world’s problems. Unique and innovative solutions in these problems require multiple perspectives in decision making which can be sourced, among others, from gender inclusivity. An example of this is provided by Prof Catherine Mitchell from the University of Exeter, who discusses how low gender diversity in the past has made the energy industry less open to new ideas, and maybe even more reluctant move to lower-carbon energy systems, and even slowing down the energy transition. Captain Marvel is rebuked by her trainers and fellow soldiers for allowing her emotions to guide her decision-making process. She only realises her full potential when she understands that her approach to leadership is not wrong, it is just different.
Does this mean that the real-life Captain Marvels have to fight against everyone they meet? In the last battle, Yon-Rogg tempts her to fight against him but she refuses. Captain Marvel argues that she has nothing to prove to anyone. That is a message to real-life Captain Marvels, that even though the current leaders will prompt you to fight and lose your energy, you should be assertive about contribution and loyalty to the common goal of moving towards a better future – it is not about who is going to achieve it.

Captain Marvel teaches us the value of a good team – a key concept in leadership. Are Captain Marvels completely independent? What assistance do real Captain Marvels have or what are the potential catalysts for change? One of the greatest challenges of the society is how to reach, inspire and prepare young, future Captain Marvels.
This can be done by promoting strong role models through mentoring and by speaking to something very important for young female professionals – their pride. We do not want to be chosen because we are women ONLY, but we do not want to be rejected because of that either. Initiatives, such as Future Africa, and the Africa Science Leadership Programme, that promote a polyphony in decision-making, nurtures a variety of approaches in leadership, and that enable gender inclusivity are necessary for future change.
And as Captain Marvel promises at the end of the movie, women in decision-making, have the potential to make a difference towards a sustainable future for the planet.
Dr. Leyla Tavernaro-Haidarian is a senior research fellow at the University of Johannesburg and a consultant for UNSSC, where she is a faculty member of the Leadership, Women and the UN program. Her areas of expertise include media, communication, leadership, ethics, education, development and governance. Leyla regularly lectures and keynotes at international fora such as TEDx, The US State Department, NATO Building Integrity and the UNSSC/University of Stellenbosch Business School MBA program in Managing International Organizations and continues to produce television content for Persian Baha’i media services. She serves on the editorial board of an international communication journal and is a member of the South African Communication Association as well as the Young Academy of Science. Leyla is also a South African Women in Science Awards nominee. Social Media handles: @/lavidaleyla